Advertising Pays

Image: Foothills Data

Slick
The launch date for SLICK is January 2nd, and with the marketing ball already rolling (and working for once), everything seems to be going rather excitingly and spiffingly well.

I got through a huge chunk of SLICK and came across a patch of very sloppy spelling. How that managed to get through my own umpteen drafts AND my beta-readers, I’ll never know. But I caught it and moved on.

I have to say, having not read the book for a while, I’m actually enjoying the story. It’s paced well, clearly written, and more importantly, I’m hooked on it; I want to read more.

Of course, that’s easy for me to say, but it’s better than my memory convinced me otherwise. Then I realised that always happens to me. When I stop working on something once it’s done, it joins the ranks of doubtfuls in my head. And there it stays, eeking out my faith and confidence in it, that it’s actually worth something.

I’ve not had to change anything major so far, and with several “pre-orders” coming in for it through my website, I think SLICK has a chance of doing quite well.

Earlies
A couple of early starts over the weekend. I had two early breakfasts with my daughter before we got fired into more ‘past paper’ exercises on various subjects, concentrating on the exams she has coming up first. She’s doing very well, and I think she’s in a great place to be able to roast the prelims.

In between coaching her, I was working on my own stuff and tidying the house. It means I’m getting through rather a lot myself, which can’t be a bad thing.

Advertising
I upped the advertising on Facebook and slimmed down the range of targets for the weekend period. This is where Facebook comes into its own, because I was able to see the demographics of who has been ‘Liking’ my Facebook page and registering for the 3 Ebook Deal. Using that information, I slimmed down who the ad was directed at and started to get even better results. Bingo!

Meetings
I arranged a couple of meetings over the course of the next week. On Tuesday I’m hooking up with my illustrator to talk about progress on the new SILLY POEMS FOR WEE PEOPLE book. The originals are being scanned later today, but we now have a brand new front cover. Once published, this will be the definitive version of the book.

I’ve also been asked for interview at the weekend, so on Saturday, prior to heading home after Friday night’s Shed Seven gig, I’ll be going to a meeting in Glasgow to be interviewed. Should be fun, though I have warned the person in question that I may be hungover from the gig. It’s Shed Seven, for heaven’s sake! 🙂

Chrimbo
I did a fair chunk of Christmas shopping over the weekend—all online. Over the past few years, I’ve moved further and further towards doing all my shopping over the Internet (and not just for Christmas). It’s a far more enjoyable way to do it, if you ask me. No crowds, no noise, no over-the-top advertising, no pushing and shoving, no mental people grabbing at items. I can’t be bothered with all that. I’d rather let Royal Mail take the weight.

That’s all for today except to remind you of all the offers that I currently have running just now…tell all your friends about the 3 Ebook Deal—it’s an absolute steal!

The 3 Ebook Deal and Free Poetry
Don’t forget to visit my revamped website at www.colingalbraith.co.uk and either sign up to the mailing list or ‘Like’ my Facebook page, as it will mean you’ll be entitled to a free copy of each of my next three novels.

Alternatively, just scan the QR code to the right or text 3BOOKS to 88802 or failing that, you can go direct to the 3 Ebook Deal web page!

You’ll also find some great deals over at my poetry place www.chasstramash.com: all poetry ebooks are available for free download, 86p on the Kindle, and £3 (25% off!) for print copies.
Peace and out!